Audience Feedback for the Radio Advertisement

 

Person 1

What do you believe are the strengths of the Radio advertisement? Nice catchy line.

 

What do you believe are the weaknesses of the Radio advertisement? Quiet, doesn,t actually mention the chocolate bar.

 

What are your overall thoughts on how the radio advertisement is at appealing viewers with the product of the advertisement? links the bar to energy, concentration pick up.

 

How do you think that the advertisement can be improved to better suit the purpose of appealing people with the product? Mention its a chocolate bar!

Person 2

What do you believe are the strengths of the Radio advertisement?

 That it uses a saying/rhyme that might entice viewers.

What do you believe are the weaknesses of the Radio advertisement?

 That you mumble making it hard for me to hear and making me turn up the volume and sometimes viewers don't want to have to turn the volume up to hear it unless it's something massive and new from Cadbury's

What are your overall thoughts on how the radio advertisement is at appealing viewers with the product of the advertisement?

 That it captures the thought of how it's a person in school who's really stressed and needs help .

How do you think that the advertisement can be improved to better suit the purpose of appealing people with the product?

 You could make the writing sound shorter as it lengthens the ad out and viewers want something that's not going to take half a minute to watch as an ad as it may start to get boring.

Person 3

What do you believe are the strengths of the Radio advertisement?

 Great motto - don't stress out, get your twirl out!

What do you believe are the weaknesses of the Radio advertisement?

 The sound quality - varied levels and unsure of what is happening and as a result,  ruins the advert.

How is chocolate the answer to problems!!!! Promoting comfort eating upsets the PE teacher!

What are your overall thoughts on how the radio advertisement is at appealing viewers with the product of the advertisement?

 Love the motto - you could relate to any stress situation & giving up I suppose.

How do you think that the advertisement can be improved to better suit the purpose of appealing people with the product?

 Let's hear the whole advert to follow the story and be aware of what they are giving up on!

 

Person 4

What do you believe are the strengths of the Radio advertisement?

 Good slogan being used.

What do you believe are the weaknesses of the Radio advertisement?

 Needs to be louder so it can be heard.

What are your overall thoughts on how the radio advertisement is at appealing viewers with the product of the advertisement?

 Captures well the thoughts of a person stressing out over some work they doing.

How do you think that the advertisement can be improved to better suit the purpose of appealing people with the product?

 Shorter lines could be used within the advertisement 

Person 5

What do you believe are the strengths of the Radio advertisement?

 The concluding comment was very good.

What do you believe are the weaknesses of the Radio advertisement?

 The problem is with the volume of the voices being used.

What are your overall thoughts on how the radio advertisement is at appealing viewers with the product of the advertisement?

 The catchy concluding comment was very appealing at the end.

How do you think that the advertisement can be improved to better suit the purpose of appealing people with the product?

 You can make the audio louder so that it can be better heard by listeners.